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Entry Kit for 2020 Beijing International Public Service Advertisement Conference Creativity Competition

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2020-09-09 16:20:15 来源: 中国广告协会    

1.  About the Competition 

The 2020 Beijing International Public Service Advertisement Conference is to be held from November 8-10, 2020 by the Publicity Department of Beijing Municipal Committee of CPC and Beijing Municipal Radio and Television Bureau.

 

The Creativity Competition, a part of the Conference, now opens for PSAs entries across the globe.

 

2.  Entry Submission Requirements

 

2.1 Entry Requirements

2.1.1 The entry should be of unique creativity, of originality, emotionally appealing, and be accurate and clear in communication; 

 

2.1.2 The entry should be well-produced, elaborate and delicate, and should have well-organized structure and touching and heart-warming force.

 

 

2.2 Key Dates

2.2.1 Entry submission starts on September 1, 2020.

 

2.2.3 All entries should be submitted via E-mail by 23:59 P.M. September 30, 2020 [CST time]. Overdue submissions will be rejected.

 

3. Entry Submission Instructions

 

3.1 Types and Categories

The Competition includes two general types for entry submissions - Published and Unpublished.

 

3.1.1 Published Type: public service advertisements published on traditional or new media between January 1, 2019 and September 30, 2020 will be accepted under this type.

 

3.1.2 Unpublished Type: unpublished creative scripts that are created under the Conference theme or other idea concepts such as fighting the COVID-19 pandemic, poverty alleviation, environmental protection, the Olympic spirit, etc.

 

3.1.3 Both types set 4 categories respectively: press, video, audio and interactive (new media).

 

3.1.3.1 Press

  • • Entry format should be JPG, PNG, etc.;
  • • The image resolution should be no less than 300 pixels with CMYK color mode;
  • • The image size should be less than 5MB; 
  • • 2 or more images can only be accepted as A Series. Images in A Series should be attached in correct order; 
  • • A same entry can be submitted to different categories if qualified.

 

3.1.3.2 Video

  • • Entry format should be MP4 and coded in h.264 ;
  • • The maximum length of a single video file should be no more than 2 minutes; 
  • • 2 or more video files can only be accepted as A Series. Video files in A Series should be attached in correct order; 
  • • A same entry can be submitted to different categories if qualified.

 

3.1.3.3 Audio

  • • Entry format should be MP3;
  • • The length of a single audio file should be no more than 2 minutes; 
  • • 2 or more audio files can only be accepted as A Series. Audio files in A Series should be attached in correct order. 

 

3.1.3.4 Interactive (New media)

  • • Entry for this category should be shareable mini-program interface developed on mobile terminal. 
  • • Experience-based QR code or introductory short video file should be attached to complete the entry submission via email. 
  • • The length of the short video should not exceed 60 seconds.

 

3.2 E-mail Submission Instructions

  • • All entries should be submitted via email to training@china-caa.org.
  • • A submission will only be considered Complete and Valid with a correct subject, the email text, and attached entry file(s) , and a completely filled Entry Submission Form.
  • • The submission email should be subjected as” Entry Submission for 2020 PSAs Competition + Entry Title ”.
  • • In the email text, a full list of attachments in correct order is required, and the total number of attachments shall be consistent.
  • • Entry files submitted via a link will not be accepted and the submission will be deemed invalid.

 

3.3 The organizing committee will reply within 3 working days upon receiving the submission email to o confirm whether the submission is successful.

 

 

Important Notes:

  1. 1. No information of the entry submitting company/organization should appear on the submitted entry(entries);
  2. 2. Entry files should be uploaded as per requested size for each category;
  3. 3. The entry should be double-checked before submission, and cannot be modified after submission;
  4. 4. Any company/organization or individual who has been confirmed with plagiarism by the organizing committee after review and verification will be disqualified from  the competition of this year and following years;
  5. 5. Each entry can only be submitted by a single submitting party and should be submitted by the copyright owner in principle. An agency or other authorized company/organization who signs up for the competition should obtain the consent of the copyright owner in advance. In case of copyright disputes, the responsibility should be borne by the entry submitting party, and  award(s) awarded will be taken back;
  6. 6. All legal issues related to portrait right, copyright, trademark right and the right of name should be borne by the entry submitting party;
  7. 7. All entries will not be returned. The competition organizing committee has the right to publicize, exhibit, edit, and publish the entries.

 

4. Awards and Rewards

4.1 Awards of five grades are set in both Types: 

  • • Special Award (each winner will be issued a certificate and rewarded a bonus of RMB 5,000yuan); 
  • • Gold Award (each winner will be issued a certificate and rewarded a bonus of RMB 3,000 yuan); 
  • • Silver Award (each winner will be issued a certificate and rewarded a bonus of RMB 2,000 yuan); 
  • • Bronze Award (each winner will be issued a certificate and rewarded a bonus of RMB 100 yuan); 
  • • Excellence Award (each winner will be issued a certificate). 

 

4.2 Winning entries will be displayed on the “Excellent PSAs Exhibition” at the Conference and awarded at the “Appreciation Ceremony and Reception” during the Conference. Winner certificates will be issued by the organizing committee 

 

4.3 Winners information will be publicized on the official website of the Beijing Municipal Radio and Television Bureau. 

 

5. Schedule 

  • • Entry submission: September 1, 2020 - September 30, 2020
  • • Primary and final Judging: October 10, 2020 - October 20, 2020
  • • Winners announced on: November 8, 2020
  • • Awarded on: November 8, 2020
  • • Certificate issued on: November 2020 - December 2020
  • • Exhibited on: October 2020 - December 2020

 

6. Contact Us

  • • Ms. HUANG Ting.
  • • E-mail : training@china-caa.org
  • • Tel: +86-10-59725139

 

download: 

Entry Submission Form Beijing International Public Service Advertisement Conference Creativity Competition